During the last 12 months, prices have increased significantly by as much as +15.72% in some areas.
We’ve had a bumper year of sales successfully completing and buyer demand is still high. However, there is a distinct lack of properties coming to the market for buyers to choose from. If you are thinking of selling, it’s a great time to do so – a lack of property stock means more buyers competing for your home which in essence generally leads to higher prices being achieved.
Don’t wait until you’ve found a property to market your home…
We know how tempting it is to find your next house purchase before marketing your own home for sale, often through concerns over selling your own home and not being able to find a property you would like to move to. However, your offer on a property is unlikely to be taken seriously if you are unable to proceed and this can be very disappointing for you. Worse still, in a bid to sell your home quickly so as not to lose the property you want, you may end up taking a lower offer than you would like on your own home. We recommend putting your property on the market first and negotiating time with your buyer so that you can find your next home.
Choosing the right agent for you…
When it comes to selling your biggest asset – YOUR HOME, don’t let ‘agents fees’ be the deciding factor. It’s wise to consider the age old saying ‘’you get what you pay for.’’ A good estate agent will be able to back up their valuation with comparable information including; similar properties in your area, and most importantly ‘SOLD’ properties, whilst also considering market conditions and growth in your area.
Setting the price and getting off to a great start…
Test prices can be useful when used properly but don’t be fooled by an agent who over values your home to win your business as this can be damaging to the marketing of your property. When your property is first launched on the online property portals, both Rightmove and Zoopla prioritise new instructions by sending out property alerts to all their registered buyers, and at Clarkes we email and ring out to all our registered buyers. You only get to launch your property as a new listing once – Set the price right, and take advantage of these new instruction tools to get your property off to a flying start.
The most important factor is to make sure you understand what your agent is doing for their fee and how they are going to achieve a successful outcome for you.
Setting a good first impression & Buyers Expectations
When it comes to selling your home, first impressions really do count. We all lead busy lives, and we know it can be difficult to present a show home 100% of the time, but its worth keeping on top of it to secure the best price for your property.
Buyers create opinions from the moment they pull up outside your home and there are a few things you can do to appeal to their expectations.
- Allow buyers to park in the driveway dispelling any concerns over parking
- Mow the lawn, tidy the garden and clear pathways
- Clean and tidy from top to bottom
- Open curtains and blinds to let in as much light as possible
- Declutter and minimise personal belongings
- Pets can be a distraction, take them out whilst viewings occur and remove pet toys and food
- Buyers feel more comfortable to explore when owners aren’t present. We recommend going out and allowing a friendly member of our sales team to accompany prospective buyers. They will point out the features and benefits of your home and answer any questions that buyers may have
Believe it or not – Not all estate agents are the same
Our expert valuers will discuss your move with you and take the time to understand your individual requirements. You will be provided a detailed presentation so that you can carefully consider the facts before coming to the market.
We offer a range of marketing tools for you to choose from to make your property stands out from the crowd. From FREE property tours and social media videos to additional enhanced marketing such as; Premium listings, elevated imagery and floor plans. We will work with you to create a launch pad that finds you the right buyer, in the right timescale whilst achieving the best price.
We understand that there can be lack of certainty when moving home so we go to great lengths to pre-qualify the buyers financial position before putting a sale live and liaise closely with solicitors and other agents in the chain to find solutions if neccesary. You can also choose to use one of our recommended panel of solicitors ensuring even better communication. Our objective is not just to find a buyer, but to follow through on the transaction to ensure you actually move home!
Our dedicated sales team will be there for you from start to finish.
RELAX – Leave it to Clarkes to find you the right buyer and achieve a successful sale.
*House price increase date source: Zoopla August 2020 – August 2021